Farzana Crocco

Trailblazer
DISC Type : ID

Executive Director, Innovation, Commercialization & Entrepreneurship at Brock University

Greater St-Catharines-Niagara Metropolitan Area, Canada

Overview

Farzana has no verified overview

Personality Overview

Achievement-Oriented

Values Relationships

Assertive

They will bat for you if they come to believe in you.  They are more likely to be open to unproven but exciting technologies. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

Farzana has no verified topics they care about

Media Appearances

Farzana has no verified media appearances

Work History

1-2020
Executive Director, Innovation, Commercialization & Entrepreneurship at Brock University
11-2018 - 1-2020
Strategic Marketing, Niagara Economic Development at Niagara Region
8-2015 - 7-2018
Director, Marketing & Enrolment Management at Osgoode Professional Development, York University
1-2012 - 8-2015
Manager, Marketing Planning at TD Bank Group
6-2010 - 1-2012
Manager, TD Friends of the Environment Foundation at TD Bank Group

Education

8-2000 - 5-2004
Bachelor of Arts - BA from Cornell University
9-2008 - 6-2010
Master of Business Administration - MBA from University of Toronto - Rotman School of Management

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater St-Catharines-Niagara Metropolitan Area, Canada Job Level : Senior Designation : Executive Director, Innovation, Commercialization & Entrepreneurship at Brock University
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Insights For Selling To Farzana

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Build a trustworthy relationship while keeping the product center-stage
  • Talk about yourself and some of your achievements at the start of the conversation

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Farzana is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Farzana

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Farzana move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Farzana take some risk or not?

  • They can take risks if necessary.

You And Farzana

Personality Compatibility


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