Hayley Lily Sorrell

Observer
DISC Type : ic

Head of User Centred Design (interim) at Department of Health and Social Care

London, England, United Kingdom

Overview

Hayley has no verified overview

Personality Overview

Assertive

Example Seeker

Curious

They often ask many questions and rely heavily on information and documentation.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Hayley has no verified topics they care about

Media Appearances

Hayley has no verified media appearances

Work History

2-2024
Head of User Centred Design (interim) at Department of Health and Social Care
10-2019
Senior User Researcher at Department of Health and Social Care
3-2019 - 10-2019
Product Manager at Department of Health and Social Care
4-2018 - 3-2019
User Researcher at NHS Digital
2-2017 - 4-2018
Digital Product Lead at NHS Digital

Education

2019 - 11-2021
MSc from The Open University
2011 - 2012
Post Grad Diploma from The Institute of Direct and Digital Marketing

More Information

Social Presence :

Prographics :

Exp : 16 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Head of User Centred Design (interim) at Department of Health and Social Care
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Insights For Selling To Hayley Lily

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Invite them for a social do but don’t rely solely on the relationship
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Hayley Lily is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Hayley Lily

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Hayley Lily move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Hayley Lily take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Hayley Lily

Personality Compatibility


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