Heather R.

Initiator
DISC Type : Di

Head of Product Marketing at Ibotta

Chicago, Illinois, United States

Overview

Heather has no verified overview

Personality Overview

Risk-Accepting

Confident

Friendly Challenger

They don’t mind taking a stand if they believe in something.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Heather has no verified topics they care about

Media Appearances

Heather has no verified media appearances

Work History

1-2026
Head of Product Marketing at Ibotta
2-2025 - 1-2026
Senior Director, Product Marketing | Advertiser Solutions at Teads
1-2024 - 2-2025
Senior Director, Product Marketing | Outbrain Global at Teads
5-2022 - 12-2023
Product Marketing Director, Programmatic Demand | Outbrain Global at Teads
3-2021 - 5-2022
Product Marketing Manager at Rocket

Education

10-2022 - 12-2022
Education details unavailable from Product Marketing Alliance
Scientific and Technical Communications from Michigan Technological University

More Information

Social Presence :

Prographics :

Exp : 6 Location : Chicago, Illinois, United States Job Level : Mid-senior Designation : Head of Product Marketing at Ibotta
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Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Clearly address the competitive aspects
  • Acknowledge their status and position during the conversation

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Heather

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Heather take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Heather

Personality Compatibility


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