Jeanette Lindström

Critic
DISC Type : C

Senior Nordic Brand Manager at Ferring Pharmaceuticals

Malmo, Skåne County, Sweden

Overview

Jeanette Lindström is a Senior Nordic Brand Manager at Ferring Pharmaceuticals with over 25 years of experience in the pharmaceutical industry. She is a brand strategist with expertise in omnichannel transformation and holds a certificate from the acclaimed Berghs School of Communication. Colleagues describe her as goal-oriented, decisive, and highly professional.

Jeanette has a strong personal passion for the art of communication, which led her to study creative writing. She runs a personal website focused on strategic communication, where she writes articles on topics like storytelling, marketing strategy, and brand building, blending her creative interests with her professional expertise.

Unique fact: She operates her own strategic communication website, offering her expertise as a creative strategist, communicator, and digital copywriter.

Personality Overview

Critic

Negotiator

ROI Driven

Unless the value is proven by data, they are unlikely to value fancy features.  They choose to analyze logically and value facts to emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Pharmaceutical Branding
Has over two decades of experience leading brand strategy, from pre-launch to lifecycle management, for numerous pharmaceutical products in the Nordic market.
Sales Strategy
Frequently writes about sales methodologies, such as the Challenger Sales model, and effective sales techniques, indicating a deep interest in elevating the sales profession.
Strategic Communication
Manages her own website dedicated to strategic communication, showcasing her expertise in storytelling, audience adaptation, and crafting effective business messaging.

Media Appearances

Jeanette has no verified media appearances

Work History

1-2025
Senior Nordic Brand Manager at Ferring Pharmaceuticals
2-2024 - 1-2025
Nordic Psoriasis Lead at LEO Pharma
8-2022 - 11-2023
Brand Manager Depression and Schizophrenia at Lundbeck
3-2020 - 8-2022
Brand Manager Depression & Neurology at Lundbeck
12-2016 - 2-2020
Marketing Project Manager Depression & Schizophrenia at Lundbeck

Education

9-2023 - 5-2025
Creative writing 1-4 from Folkuniversitetet
LMI Compliance Course from LIF Norway

More Information

Social Presence :

Prographics :

Exp : 11 Location : Malmo, Skåne County, Sweden Job Level : Middle Designation : Senior Nordic Brand Manager at Ferring Pharmaceuticals
URL has been copied!

Insights For Selling To Jeanette

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be formal and objective, they will appreciate it more
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don’t try too hard to build a relationship with them
  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jeanette is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Jeanette

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Jeanette move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Jeanette take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Jeanette

Personality Compatibility


Other Ferring Pharmaceuticals Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.