Jennifer Berger

Editor
DISC Type : CS

Head of AI Engagement - Public Sector AI Adoption Unit at Department for Science, Innovation and Technology

Camberwell, England, United Kingdom

Overview

Jennifer has no verified overview

Personality Overview

Fact-Driven

Skeptic

Sometimes Friendly

They do not like taking risks at all and go for proven options in the end.  The only way to convince them is by showing them examples and ample proof. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

Jennifer has no verified topics they care about

Media Appearances

Jennifer has no verified media appearances

Work History

7-2025
Head of AI Engagement - Public Sector AI Adoption Unit at Department for Science, Innovation and Technology
8-2024
Head of AI Strategy and Collaboration at Department of Health and Social Care
2-2020 - 8-2024
Artificial Intelligence Engagement Lead, NHS AI Lab at Department of Health and Social Care
5-2018 - 2-2020
Account Director at GK Strategy
1-2017 - 5-2018
Senior Account Manager at GK Strategy

Education

2010 - 2011
MA from SOAS University of London
2006 - 2009
BA (Hons) from University of Sussex

More Information

Social Presence :

Prographics :

Exp : 13 Location : Camberwell, England, United Kingdom Job Level : Mid-senior Designation : Head of AI Engagement - Public Sector AI Adoption Unit at Department for Science, Innovation and Technology
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Insights For Selling To Jennifer

During A Call Or A Meeting

DO's

  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.
  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories

DONT's

  • Avoid emotional and informal language, stay objective and to the point instead
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jennifer is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Jennifer

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Jennifer move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Jennifer take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Jennifer

Personality Compatibility


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