Jim Bradburn

Critic
DISC Type : C

Director of Engineering at SitelogIQ

Greater Minneapolis-St. Paul Area, United States

Overview

Jim Bradburn is the Director of Engineering at SitelogIQ, specializing in HVAC design and building performance analysis. A licensed Professional Engineer (PE) and Building Energy Modeling Professional (BEMP) with a degree from Purdue University, he has over two decades of experience designing high-performance, energy-efficient buildings.

He recently participated in a panel discussion regarding a major geothermal retrofit project, showcasing his expertise in converting and modernizing existing building systems for greater efficiency.

Personality Overview

Precise

Negotiator

Information Seeker

They enjoy working alone and do not rely on others very often.  Unless the value is proven by data, they are unlikely to value fancy features. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

High-Performance Buildings
Has over 20 years of experience focusing on integrated, climate-adaptive, and energy-efficient design solutions for commercial buildings.
HVAC Systems
An expert in HVAC design and serves on an ASHRAE committee for High-Performance Sequences of Operation for HVAC Systems.
Geothermal & Electrification
Recently highlighted for his engineering design work on projects involving commercial geothermal systems and building electrification.

Media Appearances

Jim has no verified media appearances

Work History

11-2024
Director of Engineering at SitelogIQ
8-2024 - 11-2024
Development Engineer Manager at SitelogIQ
11-2022 - 8-2024
Senior Mechanical Engineer / Mechanical Department Leader at Salas O'Brien
9-2021 - 11-2022
Mechanical Department Leader at IMEG Corp., Formerly LKPB Engineers
7-2021 - 11-2022
Senior Mechanical Engineer at IMEG Corp., Formerly LKPB Engineers

Education

1987 - 1993
BS from Purdue University
1993 - 1995
none from North Carolina Agricultural and Technical State University

More Information

Social Presence :

Prographics :

Exp : 30 Location : Greater Minneapolis-St. Paul Area, United States Job Level : Mid-senior Designation : Director of Engineering at SitelogIQ
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Insights For Selling To Jim

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Tell them what ROI they can expect
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jim is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Jim

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Jim move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Jim take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Jim

Personality Compatibility


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