Karyna Markossian

Observer
DISC Type : ci

Head of legal at Youse Seguros

São Paulo, São Paulo, Brazil

Overview

Karyna Markossian is the Head of Legal at Youse Seguros, bringing extensive experience from her previous senior legal roles at MAPFRE. She is a specialist in the insurance sector, with postgraduate degrees from Legale Educacional and Fundação Getulio Vargas. She is an active voice in the industry.

Based on her public activity, Karyna shows immense pride in her companys culture, frequently celebrating its status as a great place to work and encouraging others to join the team. She is passionate about creating a positive and engaging work environment.

Karyna actively participates in industry debates and panels, such as those discussing the development and importance of insurance products tailored for women.

Personality Overview

Curious

Assertive

Example Seeker

They are likely to ask many questions and look heavily for supporting information.  They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Insurance for Women
She has been a featured speaker on industry panels discussing the importance of creating insurance products specifically for the female demographic.
Corporate Culture
Her social media activity consistently expresses pride in her company's work environment and its recognition as a "Great Place to Work".
Digital Insurance
As a leader at Youse, a prominent digital insurance platform, she is at the forefront of the insurtech movement in Brazil.

Media Appearances

Youse Seguros apresenta nova gerente jurídica. Featured in Revista Apólice

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Youse Seguros anuncia contratação de nova gerente jurídica. Featured in Universo do Seguro

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Work History

6-2023
Head of legal at Youse Seguros
12-2018 - 5-2023
Coordenadora Jurídica at MAPFRE
12-2017 - 12-2018
Advogada Sr. at MAPFRE
7-2014 - 12-2017
Advogada Sr. at GRUPO SEGURADOR BANCO DO BRASIL E MAPFRE
1-2012 - 6-2015
Advogada Pleno at GRUPO SEGURADOR BANCO DO BRASIL E MAPFRE

Education

10-2021 - 3-2022
Pós-graduação Lato Sensu - Especialização from Legale Educacional
8-2021 - 8-2021
Especialização from FGV - Fundação Getulio Vargas

More Information

Social Presence :

Prographics :

Exp : 18 Location : São Paulo, São Paulo, Brazil Job Level : Mid-senior Designation : Head of legal at Youse Seguros
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Insights For Selling To Karyna

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Ask them questions to understand their needs better while staying affable
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karyna is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Karyna

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Karyna move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Karyna take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Karyna

Personality Compatibility


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