Henrique Cruz
CEO at Youse Seguros
📍 São Paulo, Brazil
Henrique Cruz is the CEO of Youse Seguros, Brazils first insurtech company. He leads the companys strategy focused on strengthening its digital identity and connecting with diverse audiences through culture, relationships, and relevant content. His extensive background includes senior roles at Caixa Econômica Federal and Caixa Segurador, providing deep expertise in the insurance and financial sectors.
Read the full overview →Experience
15 Years
Current Role
CEO
Job Level
Leadership
Location
São Paulo, Brazil
Personality Overview
Personality insights not availableWe need more social data to generate the DISC analysis and selling playbook. The professional details below are still available.
Priorities
Topics Henrique cares about
Insurtech Strategy
As the head of Youse, a pioneering digital insurance platform in Brazil, he is focused on leveraging technology to enhance customer experience and accessibility in the insurance market.
Customer Engagement
He champions initiatives that connect the Youse brand with the public through cultural sponsorships and creative content, viewing them as strategic pillars for growth.
Career
Work history
1-2025
CEO
Youse Seguros
1-2024
Consultor CAIXA
Caixa Econômica Federal
7-2018 - 1-2024
Diretor comercial
Caixa Seguradora
4-2011
Vice-presidente
Caixa Econômica Federal
In the press
Media appearances
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Education
Henrique has no verified education history
Social presence
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