Krista Citron, PE, MBA

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DISC Type : cd

Sr Manager, Operational Performance at American Water

Lexington, Kentucky, United States

Overview

Krista has no verified overview

Personality Overview

ROI Conscious

Upfront

Hard To Convince

They respond well to confident salespeople.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Krista has no verified topics they care about

Media Appearances

Krista has no verified media appearances

Work History

10-2024
Sr Manager, Operational Performance at American Water
1-2024 - 12-2024
Senior Business Performance Analyst at American Water
1-2023 - 12-2024
Women's Employee Business Resource Group (EBRG) Co-Chair at American Water
12-2021 - 1-2024
Senior Project Engineer at Kentucky American Water Co
3-2017 - 12-2021
Engineering Project Manager at Kentucky American Water Co

Education

2003 - 2007
BS from Vanderbilt University
8-2020 - 5-2022
Master of Business Administration - MBA from Western Kentucky University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Lexington, Kentucky, United States Job Level : Middle Designation : Sr Manager, Operational Performance at American Water
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Insights For Selling To Krista

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Stress on the business value that your product offers
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Krista is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Krista

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Krista move?

  • Their decision making speed is somewhere in the middle.
  • Can Krista take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Krista

Personality Compatibility


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