Laura Bailen Garcia in

Laura Bailen Garcia

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SMB Nordics Marketing Manager at Dell Technologies
📍 Las Rozas de Madrid, Community of Madrid, Spain

Laura Bailen Garcia is a strategic Senior Marketing Manager at Dell Technologies with over 15 years of international experience. She specializes in driving business growth and customer engagement for the SMB segment across multiple European markets. A graduate of IE Business School, colleagues describe her as proactive, decisive, and a tireless team player.

Based on her professional history in marketing for a luxury hotel brand, Laura likely has an appreciation for high-end branding and customer experience. Her recent social media activity highlights a strong focus on team collaboration and celebrating shared successes with her colleagues, suggesting she values a positive and energetic work environment.

Unique fact: In a previous role, she managed a multi-channel digital advertising budget of $4 million, successfully growing brand awareness and revenue.

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Experience
11 Years
Current Role
SMB Nordics Marketing Manager
Job Level
Middle
Location
Las Rozas de Madrid, Community of Madrid, Spain
Personality Overview

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Priorities

Topics Laura cares about

AI Adoption in Business
Her recent professional posts focus heavily on promoting AI PCs and AI-ready infrastructure, indicating a strong focus on helping businesses adopt artificial intelligence.
SMB Go-to-Market
Her current and recent roles at Dell are centered on creating and executing marketing strategies specifically for the Small and Medium Business (SMB) segment across the Nordics.
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Career

Work history

8-2024
SMB Nordics Marketing Manager
Dell Technologies
5-2023
MARKETING MANAGER FOR SMB EXPANSION COUNTRIES - Sweden, Netherlands, Spain and Switzerland
Dell Technologies
9-2021 - 4-2023
STRATEGIC PLANNER FOR SMALL BUSINESS - Spain, Netherlands, Sweden, and Switzerland
Dell Technologies
3-2014 - 9-2018
Head of Marketing and Communications
Puente Romano, Marbella
5-2013 - 12-2013
Marketing
Accenture
In the press

Media appearances

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Education
2009 - 2010
MBA
IE Business School
2019 - 2019
Especialización en Innovación y en Agile Coaching
Universidad Complutense de Madrid
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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