Lauren Turchet

Examiner
DISC Type : sc

Director of Brand & Marketing Content at Prodigy Education

Toronto, Ontario, Canada

Overview

Lauren has no verified overview

Personality Overview

Unexpressive

Late Adopter

Status Quo Seeker

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They do not like taking risks at all and go for proven options in the end. They are thorough and always follow a systematic approach.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

2-2025
Director of Brand & Marketing Content at Prodigy Education
1-2025
Director of Brand & Marketing at Prodigy Education
9-2023 - 1-2025
Senior Brand & Partnerships Lead at Cadillac Fairview
1-2022 - 2023
Director of Marketing & Revenue at Goodfood Market (TSX:FOOD)
2-2021 - 1-2022
Senior Marketing & Communications Manager at Goodfood Market (TSX:FOOD)

Education

BCOM from McMaster University
Certificate from CMA (Canadian Marketing Assoc)
Digital Marketing Certificate from HubSpot Academy

More Information

Social Presence :

Prographics :

Exp : 20 Location : Toronto, Ontario, Canada Job Level : Mid-senior Designation : Director of Brand & Marketing Content at Prodigy Education
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Be firm in your communication and stay in control
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Lauren

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Lauren take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Lauren

Personality Compatibility


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