Leonardo Lima
Activist · DISC type CdLeonardo is a creative analyst at MRV, specializing in customer experience (CX), brand communities, and digital communication. With an MBA from Anhanguera Educacional, he focuses on creating unique human and unboxing experiences. Colleagues describe him as creative, organized, and dedicated to finding innovative solutions.
Outside of work, Leonardo is passionate about geek culture, including fiction and fantasy series, films, and books. For the past eight years, he has been a proud volunteer with the Instituto MRV&CO, contributing to social transformation through education.
Unique fact: Leonardo managed an innovative olfactory marketing project, where he was responsible for developing and testing unique scents for the brand.
Read the full overview →How Leonardo shows up
They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.
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Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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