Leyre Echevarria Icaza

Critic
DISC Type : C

Directora ESG CBRE España at CBRE

Spain

Overview

Leyre has no verified overview

Personality Overview

Negotiator

Critic

Precise

They enjoy working alone and do not rely on others very often.  It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Leyre has no verified topics they care about

Media Appearances

Leyre has no verified media appearances

Work History

4-2022
Directora ESG CBRE España at CBRE
1-2020 - 4-2022
Director of Operations CBRE Design Hub at CBRE
6-2007 - 4-2022
Head of Occupier Project Management Spain at CBRE
2007 - 7-2017
Iberia regional Project Management hub leader at CBRE
5-2004 - 5-2007
Architect at FM arquitectos S.L.

Education

PhD from Delft University of Technology
Leadership couse from Esade
3-2022
Sustainable Real Estate online course from University of Cambridge
11-2011
Education details unavailable from Member Royal Insitution of Chartered Surveyors
6-2007
Curso Cooperación para el Desarrollo (ICHaB) from ETSAM (Escuela Técnica Superior de Arquitectura de Madrid)

More Information

Social Presence :

Prographics :

Exp : 24 Location : Spain Job Level : N/A Designation : Directora ESG CBRE España at CBRE
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Insights For Selling To Leyre

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t try too hard to build a relationship with them
  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leyre is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Leyre

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Leyre move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Leyre take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Leyre

Personality Compatibility


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