Lisa Falciani Thomas

Trailblazer
DISC Type : DI

Director of Product Marketing at Blue Cross Blue Shield of Massachusetts

Scituate, Massachusetts, United States

Overview

Lisa has no verified overview

Personality Overview

Charismatic

Persuasive

Informal

They are charming and can persuade others to support their decisions.  They prefer to ensure that they are in control of the situation. They are more likely to accept new and exciting technologies.

Topics They Care About

Lisa has no verified topics they care about

Media Appearances

Lisa has no verified media appearances

Work History

3-2019
Director of Product Marketing at Blue Cross Blue Shield of Massachusetts
3-2019
Director of Strategic Marketing at Blue Cross Blue Shield of Massachusetts
9-2017 - 3-2019
Vice President of Marketing at Steward Health Care
7-2016 - 8-2017
Marketing Director at Fidelity Health Marketplace
10-2012 - 6-2016
Senior Marketing Manager, Brand and Marketing at Blue Cross Blue Shield of Massachusetts

Education

9-1989 - 6-1994
Bachelor from Northeastern University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Scituate, Massachusetts, United States Job Level : Mid-senior Designation : Director of Product Marketing at Blue Cross Blue Shield of Massachusetts
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Insights For Selling To Lisa

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Showcase existing customers and use case-studies to grab their attention
  • Display high self-confidence and expect them to have a strong personality.

DONT's

  • Avoid unnecessary negativity or slowness
  • Do not look like someone who doesn’t know what they are talking about
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lisa is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Lisa

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Lisa move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Lisa take some risk or not?

  • If necessary, they will be ready to take risks.

You And Lisa

Personality Compatibility


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