Mahnoor Masood in

Mahnoor Masood

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Human Resources Manager at Utopia Brands
📍 Lahore, Punjab, Pakistan

Mahnoor Masood is an HR Manager with over eight years of experience in technical recruitment, people operations, and talent strategy for the IT and e-commerce sectors. She has managed global hiring across Pakistan, Canada, India, and the UAE. Colleagues often describe her as fair, reliable, kind, and focused.

She believes that building genuine, long-term partnerships is the cornerstone of great recruitment. This people-first philosophy is central to her work, and she enjoys fostering these connections, often over a cup of chai. Her professional interests include major companies like Cisco and Unilever.

Mahnoors personal motto is that recruitment goes beyond filling roles; its about understanding people and aligning with business needs.

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Experience
7 Years
Current Role
Human Resources Manager
Job Level
Middle
Location
Lahore, Punjab, Pakistan
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Mahnoor cares about

Global Hiring
Has extensive experience recruiting talent from international markets, including Canada, India, the UAE, and Bangladesh, for roles in Pakistan.
Tech Recruiting
Specializes in end-to-end recruitment for the IT and software development industry, sourcing candidates across multiple tech stacks.
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Career

Work history

2-2026
Human Resources Manager
Utopia Brands
9-2019 - 1-2026
Human Resources Manager & Lead Technical Recruiter
Southville Solutions
10-2019 - 6-2025
Talent Acquisition Specialist
Mission.dev
10-2018 - 8-2019
HR Executive
Eureka Technology Studio
10-2017 - 10-2018
Human Resources Assistant
Paragon Exchange Private Limited
In the press

Media appearances

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Education
11-2013 - 10-2017
Bachelor's degree
University of the Punjab
2013 - 2017
Education details unavailable
University of the Punjab
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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