María Fernanda Ilizaliturri Urquiza

María Fernanda is a Consumer Insights Associate at Klar, leveraging her background in strategic planning and data analysis from roles at American Express and Kavak. com. She holds a Bachelors degree in Economics from the Instituto Tecnológico Autónomo de México, providing a strong analytical foundation for her work in the fintech space.

Based on her professional focus, she appears deeply interested in the financial services and technology sectors, following major companies like J. P. Morgan.

Her career path shows a clear progression from broad economic and data analysis to focusing on customer-centric insights.