Marco Antonio Bustillo

Critic
DISC Type : C

Director Ejecutivo Planeación Riesgo Minorista at Banorte

Mexico City Metropolitan Area

Overview

Marco Antonio Bustillo is the Executive Director of Retail Credit Risk at Banorte, with extensive experience in risk planning and analytics. His career demonstrates a consistent progression within the financial sector. He holds an Executive MBA from the W. P. Carey School of Business – Arizona State University.

He values team cohesion and creating opportunities for colleagues to connect outside of formal work settings. Marco is committed to continuous learning and actively engages with professional peers to exchange ideas and gain new perspectives, as seen in his participation in his EMBA program.

He recently attended the SAS Innovate conference to learn firsthand about global industry trends and success cases.

Personality Overview

Information Seeker

Critic

Precise

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Team Building
Organizes team off-sites, believing it's important to find space for colleagues to socialize, strengthen bonds, and have fun together.
Data & Analytics Trends
Attends industry events like SAS Innovate to stay current on the latest trends and successful applications of data analytics in finance.
Continuous Education
Pursued an Executive MBA, valuing intensive programs and the enriching feedback from professional peers to further his knowledge.

Media Appearances

Marco has no verified media appearances

Work History

3-2018
Director Ejecutivo Planeación Riesgo Minorista at Banorte
10-2013 - 2-2018
Director de riesgo de crédito at Banorte
3-2010 - 9-2013
Gerente de riesgos at Banorte
11-2007 - 9-2008
Jefe de Riesgos TDC Comercial Mexicana at BNP Paribas PF Mexico
3-2006 - 11-2007
Analista de proyectos Crédito Familiar at Banamex

Education

1-2025 - 6-2026
Executive MBA from W. P. Carey School of Business – Arizona State University
6-2022 - 10-2022
Diplomatura from IPADE Business School

More Information

Social Presence :

Prographics :

Exp : 21 Location : Mexico City Metropolitan Area Job Level : Mid-senior Designation : Director Ejecutivo Planeación Riesgo Minorista at Banorte
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Insights For Selling To Marco Antonio

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Be ready to answer many clarity-seeking questions and requests for information
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Do not use very emotional or colorful language
  • Don't give superficial answers, they are easily rattled by them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marco Antonio is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Marco Antonio

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Marco Antonio move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Marco Antonio take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Marco Antonio

Personality Compatibility


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