Markus Berger

Critic
DISC Type : C

Director IT Planning and Innovation at Coca-Cola Europacific Partners

Berlin, Berlin, Germany

Overview

Markus has no verified overview

Personality Overview

ROI Driven

Precise

Critic

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Markus has no verified topics they care about

Media Appearances

Markus has no verified media appearances

Work History

7-2025
Director IT Planning and Innovation at Coca-Cola Europacific Partners
11-2024 - 6-2025
Lead IT Business Partner for Corporate Finance at Coca-Cola Europacific Partners
1-2021 - 6-2025
Director Application Management Services at Coca-Cola Europacific Partners
11-2019 - 12-2020
Director End User Services Europe at Coca-Cola Europacific Partners
2-2017 - 11-2019
Director Service Desk at Coca-Cola Europacific Partners

Education

Diplom-Kaufmann (German degree from FernUniversität in Hagen
IT Governance Manager from Frankfurt School of Finance & Management

More Information

Social Presence :

Prographics :

Exp : 27 Location : Berlin, Berlin, Germany Job Level : Mid-senior Designation : Director IT Planning and Innovation at Coca-Cola Europacific Partners
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Insights For Selling To Markus

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be ready to answer many clarity-seeking questions and requests for information
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Markus is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Markus

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Markus move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Markus take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Markus

Personality Compatibility


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