Maximilian Wegener in

Maximilian Wegener

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Global Marketing & Strategy Director at Beiersdorf
📍 Greater Hamburg Area, Germany

Maximilian Wegener is the Global Marketing & Strategy Director at Beiersdorf, showcasing a long-term career progression within the company. His experience spans from trainee to senior global roles, including a key posting as Marketing Manager in India. He holds a Masters degree from ESCP Business School and a Diplom-Vorprüfung from Ludwig-Maximilians-Universität München.

Maximilian demonstrates a keen professional interest in the broader fast-moving consumer goods industry, closely following major players and competitors like Procter & Gamble and Unilever. This suggests a passion for understanding market dynamics and competitive strategy within his field.

His career includes valuable international experience managing marketing operations for Beiersdorf in India.

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Experience
21 Years
Current Role
Global Marketing & Strategy Director
Job Level
Mid-senior
Location
Greater Hamburg Area, Germany
Personality Overview

How Maximilian shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Maximilian cares about

Global Brand Strategy
His entire career at Beiersdorf has been focused on brand management, rising from Brand Manager to Global Marketing & Strategy Director.
Skincare Marketing
He has spent his career at Beiersdorf, a global leader in the skincare industry, indicating deep expertise in this specific category.
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Career

Work history

2-2024
Global Marketing & Strategy Director
Beiersdorf
8-2020 - 1-2024
Global Associate Marketing Director
Beiersdorf
10-2018 - 7-2020
Senior Global Brand Manager
Beiersdorf
4-2016 - 9-2018
Marketing Manager Beiersdorf India
Beiersdorf
10-2012 - 3-2016
Global Brand Manager
Beiersdorf
In the press

Media appearances

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Education
2005 - 2009
Master SC
ESCP Business School
2003 - 2005
Diplom-Vorprüfung
Ludwig-Maximilians-Universität München
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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