Mikel Ecenarro

Critic
DISC Type : C

General Manager at TUBACEX

Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates

Overview

Mikel Ecenarro is the General Manager of Tubacex Upstream, based in Abu Dhabi. His career is marked by extensive international leadership, having served as COO and General Manager in diverse locations like Oman, South Africa, and Brazil. People who have worked with him often describe him as dynamic, decisive, and a motivating leader.

He authored a publication on "Componentes y aplicaciones oleo-hidráulicas, " showcasing his deep technical expertise rooted in his engineering background from Mondragon Unibertsitatea.

Personality Overview

Objective Thinker

Negotiator

Precise

Unless the value is proven by data, they are unlikely to value fancy features.  They enjoy working alone and do not rely on others very often. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Upstream Energy Sector
As the General Manager of Tubacex Upstream, his primary focus is on providing solutions for the oil and gas exploration and production industry.
Servitization Models
He publicly identifies servitization as a mandatory strategy for creating higher value-adding proposals and moving forward in the industry.
International Operations
His career includes executive roles across the Middle East, Africa, and South America, demonstrating a deep understanding of global business management.

Media Appearances

Mikel has no verified media appearances

Work History

3-2024
General Manager at TUBACEX
6-2020 - 3-2024
Chief Operating Officer at Karwa Motors
8-2017 - 6-2020
General Manager Marcopolo South Africa (Pty.) Ltd. at Marcopolo S.A.
1-2017 - 8-2017
Ejecutivo del área industrial at .
10-2014 - 12-2016
Director General at Irizar Brasil Ltda

Education

1996 - 2000
Ingeniero Técnico from Mondragon Unibertsitatea
2006 - 2007
Master from Escuela de negocios ESEUNE

More Information

Social Presence :

Prographics :

Exp : 11 Location : Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates Job Level : Senior Designation : General Manager at TUBACEX
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Insights For Selling To Mikel

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Do not use very emotional or colorful language
  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mikel is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Mikel

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Mikel move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Mikel take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Mikel

Personality Compatibility


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