Mohsin A. Shafiq in

Mohsin A. Shafiq

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Global Head of Brand, Content & Marketing at ISS A/S
📍 Manchester, England, United Kingdom

Mohsin is the Global Head of Brand, Content & Marketing at ISS A/S, specializing in data-driven marketing, value proposition development, and go-to-market strategies. He is a Lean Six Sigma Greenbelt and PRINCE2 practitioner, with colleagues describing him as a strategic thinker, creative problem-solver, and goal-oriented professional.

Beyond his marketing career, Mohsin is deeply committed to social impact, serving as a Non-Executive Director for the Margaret Carey Foundation. This organization focuses on restorative justice within prisons, recycling unwanted items, and supporting communities in need, reflecting his dedication to societal betterment.

Unique fact: Mohsin co-authored a publication on the effect of brand equity on consumer purchase decisions for energy drinks.

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Experience
14 Years
Current Role
Global Head of Brand, Content & Marketing
Job Level
Mid-senior
Location
Manchester, England, United Kingdom
Personality Overview

How Mohsin shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Mohsin cares about

B2B Branding
He advocates for brand as a primary growth engine, focusing on creating emotional connections and moving beyond traditional lead generation to build long-term demand.
Workplace Evolution
His recent social media activity focuses on shifting from employee retention to creating a sense of belonging and co-creating office spaces that work for people.
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Career

Work history

7-2023
Global Head of Brand, Content & Marketing
ISS A/S
11-2022
Non Executive Director
Margaret Carey Foundation
9-2020 - 6-2023
Head of Digital, Marketing & Product
Sodexo
8-2019 - 9-2020
Senior Marketing and Digital Manager; Government Contracts
Sodexo
3-2018 - 8-2019
Business Support Lead - Strategic Projects
Serco
In the press

Media appearances

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Education
9-2021 - 9-2023
MSc Digital and Technology
Henley Business School
2020 - 2020
Kellogg Executive Education
Northwestern University - Kellogg School of Management
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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