Nandini Likhar

Evaluator
DISC Type : csd

Global Creative Studio Brand Marketing Manager at Schneider Electric

Bengaluru, Karnataka, India

Overview

Nandini is a Global Brand and Marketing Strategist at Schneider Electric with 4+ years of experience creating high-impact global campaigns. She holds an MBA from the Symbiosis Institute of Business Management, Bengaluru, and specializes in leveraging AI to enhance brand visibility, customer engagement, and strategic growth.

Nandini is focused on redefining how marketers use AI to build strategies that are not only faster and sharper but also more human, emphasizing the connection between data patterns and emotional gravity.

Personality Overview

Hard To Convince

Quality Focused

Thorough Evaluator

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

AI in Marketing
Her professional focus is on experimenting with how AI can make brand and marketing strategies faster, more intelligent, and more human-centric.
Consumer Psychology
She frequently discusses moving beyond demographics to psychographics and behavioral data to understand the emotional drivers behind consumer choices.
Strategic Branding
As a brand strategist, she details her process for brand naming, market segmentation, and creating strong emotional connections through campaigns.

Media Appearances

Nandini has no verified media appearances

Work History

6-2022
Global Creative Studio Brand Marketing Manager at Schneider Electric
9-2021 - 6-2022
Marketing Management Trainee at Schneider Electric
6-2020 - 7-2020
Copywriting Intern at 8 Views

Education

2019 - 2021
Master of Business Administration - MBA from Symbiosis Institute of Business Management, Bengaluru

More Information

Social Presence :

Prographics :

Exp : 4 Location : Bengaluru, Karnataka, India Job Level : Middle Designation : Global Creative Studio Brand Marketing Manager at Schneider Electric
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Insights For Selling To Nandini

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nandini is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Nandini

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Nandini move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Nandini take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Nandini

Personality Compatibility


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