Natália Dias

Critic
DISC Type : C

Head Produto Digital at Inter

Brazil

Overview

Natália is a commercial and business leader specializing in customer experience and digital products, currently as Head of Digital Product at Inter. With a background in franchising for major brands like Kopenhagen and Arezzo&Co, she excels in operational planning and sales strategy. She holds a postgraduate degree from Centro Universitário UNA.

Her profile suggests a strong interest in the strategies of major consumer goods companies, such as Unilever and Johnson & Johnson. Her educational experience includes studying English language and literature in Dublin, Ireland, indicating an appreciation for international exposure and culture.

She has a proven track record of managing significant business operations, including overseeing monthly revenues of up to R$18 million.

Personality Overview

Negotiator

Information Seeker

Precise

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They choose to analyze logically and value facts to emotions.

Topics They Care About

Customer Journey
Her experience at Localiza involved designing B2B and B2C client processes and improving the customer journey with a focus on customer experience and NPS data.
Travel Technology
Her current focus is on digital travel products at Inter, where she holds a specialist role in Travel Strategy and actively promotes "Inter Viagens".
Franchise Management
She has extensive experience managing and consulting for dozens of franchise stores for major brands like Kopenhagen, Chocolates Brasil Cacau, and Arezzo&Co.

Media Appearances

Natália has no verified media appearances

Work History

7-2024
Head Produto Digital at Inter
8-2023 - 5-2024
Coordenadora de Projetos Especiais at Localiza&Co
7-2021 - 8-2023
Coordenadora de Canais Indiretos at Localiza&Co
3-2020 - 7-2021
Consultora de Negócios at Kopenhagen e Chocolates Brasil Cacau (Grupo CRM)
3-2015 - 5-2019
Consultora de Franquia at Arezzo&Co

Education

2019 - 2020
English Language and Literature/Letters from Castleforbes - Dublin, Ireland
2011 - 2011
Pós - Graduação from Centro Universitário UNA

More Information

Social Presence :

Prographics :

Exp : 11 Location : Brazil Job Level : N/A Designation : Head Produto Digital at Inter
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Insights For Selling To Natália

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Natália is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Natália

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Natália move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Natália take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Natália

Personality Compatibility


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