Rachel Briggs

Questioner
DISC Type : c

Chief Transformation & Culture Officer at World Animal Protection

Greater London, England, United Kingdom

Overview

Rachel has no verified overview

Personality Overview

Price-Sensitive

Not Easily Convinced

Cautious & Analytical

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

Rachel has no verified topics they care about

Media Appearances

Rachel has no verified media appearances

Work History

3-2026
Chief Transformation & Culture Officer at World Animal Protection
8-2018 - 3-2026
Global People & Culture Director at World Animal Protection
6-1996 - 7-2018
Director of People & Development at Blue Cross For Pets
1992 - 1996
HR Manager at Welcome Break

Education

1993 - 1994
Post Grad in HRM from Oxford Brookes University
1993 - 1994
postgrad DPM from Oxford Brookes University

More Information

Social Presence :

Prographics :

Exp : 34 Location : Greater London, England, United Kingdom Job Level : Leadership Designation : Chief Transformation & Culture Officer at World Animal Protection
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Insights For Selling To Rachel

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachel is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Rachel

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Rachel move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Rachel take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Rachel

Personality Compatibility


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