Rachel Casey

Observer
DISC Type : ic

Chief Operating Officer at Dogs Trust

London, England, United Kingdom

Overview

Rachel has no verified overview

Personality Overview

Assertive

Value Driven

Curious

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally good communicators and can be hard to convince. They often ask many questions and rely heavily on information and documentation.

Topics They Care About

Rachel has no verified topics they care about

Media Appearances

Rachel has no verified media appearances

Work History

5-2025
Chief Operating Officer at Dogs Trust
5-2023 - 4-2025
Director of Strategy and Transformation at Dogs Trust
7-2016 - 4-2023
Director of Canine Behaviour and Research at Dogs Trust
5-2002 - 7-2016
Senior Lecturer in Companion Animal Behaviour and Welfare at University of Bristol

Education

Meritorious Contribution of Knowledge from Fellow of Royal College of Veterinary Surgeons
Leadership and Change from The London School of Economics and Political Science (LSE)

More Information

Social Presence :

Prographics :

Exp : 23 Location : London, England, United Kingdom Job Level : Leadership Designation : Chief Operating Officer at Dogs Trust
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Insights For Selling To Rachel

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Persuade objectively how your product will help them achieve their goals
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachel is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Rachel

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Rachel move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Rachel take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Rachel

Personality Compatibility


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