Rafael Morales Cruz in

Rafael Morales Cruz

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Enterprise Architecture Director at Grupo Financiero Banorte
📍 Querétaro, Querétaro, Mexico

Rafael Morales Cruz is a transformational IT leader and the Enterprise Architecture Director at Grupo Financiero Banorte. With extensive experience in financial services and a diploma from Universidad Europea, he specializes in designing digital service ecosystems. Colleagues describe him as proactive, responsible, and possessing strong strategic vision.

He is passionate about sharing knowledge with his professional network, offering practical insights on topics such as improving meeting efficiency and strategic annual IT planning.

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Experience
24 Years
Current Role
Enterprise Architecture Director
Job Level
Mid-senior
Location
Querétaro, Querétaro, Mexico
Personality Overview

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Priorities

Topics Rafael cares about

Enterprise Architecture
His core expertise is in Enterprise Architecture, and he actively posts about the value it brings to business innovation and digital transformation.
Strategic IT Planning
He shares thought leadership on establishing annual IT strategic plans, emphasizing the alignment of technology with long-term business goals.
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Career

Work history

11-2021
Enterprise Architecture Director
Grupo Financiero Banorte
12-2012 - 11-2021
Enterprise Architecture Lead Sr. (Consultant)
Banco Santander Mexico
5-2008 - 11-2012
Enterprise Architect Lead Sr.
AXA
8-2003 - 5-2008
IT Solution Architect Sr.
ING Seguros México
1-2001 - 8-2003
IT Project Leader Sr.
Sistemas Integrados Delta
In the press

Media appearances

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Education
2009 - 2009
Diplomado Programa Internacional de Alta Dirección
Universidad Europea
2007 - 2009
Maestría
Universidad del Valle de México
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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