Ravi Poorsina

Enthusiast
DISC Type : i

Executive Director, Communications and Reputation at Kaiser Permanente

San Francisco Bay Area, United States

Overview

Ravi Poorsina is a seasoned communications executive with over 25 years of experience leading reputation, public affairs, and crisis communications in the healthcare and financial services sectors. Colleagues describe her as talented, smart, and innovative. She holds a Bachelor of Arts from California State University-Sacramento.

Outside of her professional life, she is dedicated to community service, having served on the boards of the Monument Crisis Center and the Regional Parks Foundation. Ravi also enjoys spending time with her family, practicing yoga, reading, and attending live music events.

She is passionate about giving back to her community, seeing it as a privilege to support local health and well-being.

Personality Overview

Amiable & Agreeable

Optimistic

Non-Confrontational

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals.

Topics They Care About

Reputation & Crisis Management
Her current role at Kaiser Permanente and listed specialties focus on promoting and protecting the company's reputation and leading crisis communications.
Executive Communications
She has extensive experience overseeing CEO communications and providing executive visibility support for C-suite leaders at major healthcare companies.
Community Health
Serves on the board of directors for the Monument Crisis Center, an organization that provides critical resources to low-income individuals and families.

Media Appearances

Ravi has no verified media appearances

Work History

5-2025
Executive Director, Communications and Reputation at Kaiser Permanente
12-2018 - 5-2025
Senior Director, Communications at Blue Shield of California
3-2015 - 6-2018
Director, External Affairs and Communications at CSAA Insurance Group, a AAA Insurer
6-2007 - 2-2015
Brand Strategy, Communications and Public Relations at Kaiser Permanente
1-2006 - 5-2007
Marketing Communications at Steefel, Levitt & Weiss

Education

1996 - 2000
Bachelor of Arts (B.A.) from California State University-Sacramento

More Information

Social Presence :

Prographics :

Exp : N/A Location : San Francisco Bay Area, United States Job Level : N/A Designation : Executive Director, Communications and Reputation at Kaiser Permanente
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Insights For Selling To Ravi

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Invite them for a lunch or a drink/coffee
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Avoid overloading them with too much information
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ravi is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Ravi

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Ravi move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Ravi take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Ravi

Personality Compatibility


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