Ronell Diaz

Evaluator
DISC Type : dcs

Regional Channel Manager at Spectrum Business

Portland, Oregon Metropolitan Area, United States

Overview

Ronell Diaz is an experienced Channel Manager focused on driving sales growth through strategic partnerships. With a background from the University of Phoenix, he has a proven track record of exceeding quotas and expanding market presence for companies like Spectrum Business and WiLine Networks, particularly in the Pacific Northwest.

Ronell appears to be deeply invested in his professional community, frequently promoting industry events and encouraging connections among his network. He values building strong, long-lasting relationships with partners and colleagues, viewing his professional connections as family.

He considers his team at Spectrum Business to be his “family, ” showing how deeply he values his professional relationships.

Personality Overview

Hard To Convince

Quality Focused

Thorough Evaluator

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Channel Partner Success
His entire career and professional headline are dedicated to advocating for and supporting the success of channel partners through innovative solutions and strong relationships.
Strategic Alliances
Skilled in developing go-to-market strategies and building relationships with TSDs, VARs, and MSPs to drive growth and expand market presence.
Pacific Northwest Market
His experience at Spectrum Business and WiLine Networks involved spearheading growth and managing partnerships across the Pacific Northwest, including CA, OR, WA, ID, and CO.

Media Appearances

Ronell has no verified media appearances

Work History

12-2022 - 8-2025
Regional Channel Manager at Spectrum Business
8-2022 - 12-2022
Indirect Channel Manager at WiLine Networks
5-2021 - 7-2022
Channel Sales Manager at Allstream
1-2019 - 12-2020
Sr. Account Manager BDP/MDU at CenturyLink
3-2010 - 1-2019
Account Executive at Comcast

Education

Bachelor's degree from University of Phoenix
1990 - 1991
Diploma from Cypress High School

More Information

Social Presence :

Prographics :

Exp : 14 Location : Portland, Oregon Metropolitan Area, United States Job Level : N/A Designation : Regional Channel Manager at Spectrum Business
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Insights For Selling To Ronell

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ronell is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Ronell

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Ronell move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Ronell take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Ronell

Personality Compatibility


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