Royce Nair in

Royce Nair

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Vice President | Head of Brand Marketing & Subsidiary Initiatives at Axis Bank
📍 Mumbai, Maharashtra, India

Royce is the Vice President and Head of Brand Marketing at Axis Bank, with a career in marketing spanning since 2007. An alumnus of S P Jain School of Global Management, he specializes in integrated, multi-channel campaigns. Colleagues describe him as a passionate, creative marketer with a sharp strategic mind and objective thinking.

Outside of his professional role, Royce is a keen observer of cricket, analyzing brand placements even during matches. He is also passionate about content creation, particularly producing animated, corporate, and social videos, a skill he honed while running his own marketing consultancy.

Unique fact: While at Tata Communications, Royce managed the global marketing for their high-profile Formula 1® and MERCEDES AMG PETRONAS Formula One™ team sponsorships.

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Experience
17 Years
Current Role
Vice President | Head of Brand Marketing & Subsidiary Initiatives
Job Level
Senior
Location
Mumbai, Maharashtra, India
Personality Overview

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Priorities

Topics Royce cares about

Brand Storytelling
He leads the brand narrative at Axis Bank, building a purposeful brand under the bank's ‘dil se open’ credo and launching major national campaigns.
AI in Marketing
His professional headline identifies him as an "AI Marketing & Brand Strategist" and an "AI Content Enthusiast, " indicating a strong interest in this emerging field.
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Career

Work history

4-2022
Vice President | Head of Brand Marketing & Subsidiary Initiatives
Axis Bank
9-2020 - 4-2021
Director - Brand Strategy
LIQVD ASIA
7-2017 - 8-2020
Founder | Marketing Consultant
ELEMENTUM MARKETING
11-2015 - 7-2017
Senior Manager Marketing - India Region
Tata Communications
6-2013 - 10-2015
Senior Manager (Marketing) - F1® Business at Tata Communications
Tata Communications
In the press

Media appearances

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Education
2007 - 2008
MBA
S P Jain School of Global Management
Post Graduate Certification Program in Digital Marketing & Communication
MICA | The School of Ideas
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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