Ruxandra I.

Visionary
DISC Type : Ds

Lead Researcher at IE Center for Sustainable Cities

Madrid, Community of Madrid, Spain

Overview

Ruxandra Iancu-Bratosin is a foresight strategist and computational researcher focused on reimagining urban systems. As the co-founder of 50SuperReal and an Adjunct Professor at IE University, she combines her architectural background with data visualization and holds certifications in AI Ethics and Generative AI.

She is a firm believer in lifelong learning, making a personal commitment to enroll in at least two new courses every year to expand her knowledge and explore different teaching methodologies. This dedication keeps her at the forefront of emerging fields relevant to her work.

She has developed strategic frameworks for urban challenges for global organizations including UN Habitat and the Royal Commission of AlUla.

Personality Overview

Objective Evaluator

Big Vision Person

Direct & Assertive

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Future Urban Systems
Her work involves analyzing and reimagining social, built, and ecological urban systems, creating frameworks for challenges ranging from operational systems to speculative futures.
AI Ethics
She teaches AI Ethics at IE University and recently earned a certification from The London School of Economics, exploring tensions between the digital and physical worlds.
Computational Research
Utilizes computational modeling, data analytics, and data visualization to bridge urban intelligence with strategic research and creative practice in her work.

Media Appearances

Ruxandra Iancu‑Bratosin. Featured in IE University – Faculty Stories

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Ruxandra Iancu Bratosin - Faculty | IE. Featured in IE University

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Work History

9-2022 - 1-2026
Lead Researcher at IE Center for Sustainable Cities
2017
Adjunct Professor at IE University
6-2016
Founder at 50SuperReal
1-2016 - 6-2017
Junior Professor , Slow Crisis Seminar at Institute for Advanced Architecture of Catalonia
10-2015 - 10-2016
Coordinator Project for the Self Sufficient City at Institute for Advanced Architecture of Catalonia

Education

Master of Architecture - MArch from Institute for Advanced Architecture of Catalonia
Master of Architecture - MArch from Universitatea „Spiru Haret” din București

More Information

Social Presence :

Prographics :

Exp : 10 Location : Madrid, Community of Madrid, Spain Job Level : Leadership Designation : Lead Researcher at IE Center for Sustainable Cities
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Insights For Selling To Ruxandra

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ruxandra is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Ruxandra

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Ruxandra move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Ruxandra take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Ruxandra

Personality Compatibility


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