Søren Steen Nielsen

Critic
DISC Type : C

Senior XR Specialist, Data & AI at GRUNDFOS

Bjerringbro, Central Denmark Region, Denmark

Overview

Søren Steen Nielsen is a Senior XR & AI Specialist at GRUNDFOS, where he pioneers the application of new technologies. He has successfully developed and globally implemented VR training programs, significantly enhancing the companys competitive edge. Colleagues and managers describe him as visionary, innovative, honest, and a strong technical team player.

Outside of his corporate role, Søren has an entrepreneurial background, having founded Tech Intelligence, a consultancy specializing in technology management and implementation. His professional interests extend to major industrial innovators like Vestas and Rockwell Automation, reflecting a deep passion for technologys role in shaping the future of manufacturing.

Unique fact: Søren holds two patents for advanced loudspeaker technology, specifically related to magnet assemblies and membrane reinforcement.

Personality Overview

Negotiator

Objective Thinker

Critic

They are quite likely to negotiate on pricing or other key terms.  They choose to analyze logically and value facts to emotions. They like to do things independently and don’t look for support from others.

Topics They Care About

XR in Training
He is a key figure behind Grundfos's use of VR for training, demonstrating how it can reduce learning time for complex processes from months to a single week.
Industrial Digitalization
His expertise covers Industrie 4. 0, Smart Factories, and using AR for production line planning and service activities, driving efficiency and innovation.
Technology Scouting
A core part of his role has been to discover, qualify, and transfer new technologies that can strengthen Grundfos's market position and operational capabilities.

Media Appearances

Søren has no verified media appearances

Work History

6-2021
Senior XR Specialist, Data & AI at GRUNDFOS
5-2019 - 6-2021
Senior xR Specialist, Learning and Development at GRUNDFOS
3-2016 - 6-2021
Senior Engineer, Advanced Manufacturing Engineering, Digitalization at GRUNDFOS
12-2015 - 2-2016
Stifter og leder af Tech Intelligence at Tech Intelligence
1-2015 - 11-2015
Technology Management Specialist at Avalon Innovation

Education

Education details unavailable from Profil: Udviklingsingeniør

More Information

Social Presence :

Prographics :

Exp : 17 Location : Bjerringbro, Central Denmark Region, Denmark Job Level : Junior Designation : Senior XR Specialist, Data & AI at GRUNDFOS
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Insights For Selling To Søren Steen

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be formal and objective, they will appreciate it more
  • Tell them what ROI they can expect

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Søren Steen is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Søren Steen

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Søren Steen move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Søren Steen take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Søren Steen

Personality Compatibility


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