Sally is a commercial leader and the Director of Supporter Experience at The Guardian, specializing in B2B and B2C marketing for complex enterprises. Her experience spans technology, media, and events, with previous roles at Capgemini and IBM. She holds a Professional Postgraduate Diploma in Marketing and a degree in Organizational Psychology.
Outside of her core marketing role, Sally is passionate about bringing journalism to life through events. Her work involves curating live experiences on diverse topics such as politics, climate, culture, and music, connecting Guardian content with audiences in an interactive and engaging format.
She organized a Guardian Live event with the electronic music group Orbital at the iconic Glastonbury festival.
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