Sally Hunter in

Sally Hunter

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Director of supporter experience at The Guardian
📍 London, England, United Kingdom

Sally is a commercial leader and the Director of Supporter Experience at The Guardian, specializing in B2B and B2C marketing for complex enterprises. Her experience spans technology, media, and events, with previous roles at Capgemini and IBM. She holds a Professional Postgraduate Diploma in Marketing and a degree in Organizational Psychology.

Outside of her core marketing role, Sally is passionate about bringing journalism to life through events. Her work involves curating live experiences on diverse topics such as politics, climate, culture, and music, connecting Guardian content with audiences in an interactive and engaging format.

She organized a Guardian Live event with the electronic music group Orbital at the iconic Glastonbury festival.

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Experience
18 Years
Current Role
Director of supporter experience
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

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Priorities

Topics Sally cares about

Customer Experience
Her current title is Director of Supporter Experience, and she previously worked on the Digital Customer Experience initiative at Capgemini.
Live Events
As Director of Guardian Live, she is responsible for creating a wide range of events on topics from politics and climate to food and music.
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Career

Work history

3-2025
Director of supporter experience
The Guardian
9-2019 - 10-2021
Director of Trade Marketing & Guardian Live
The Guardian
7-2019 - 4-2025
Director of Guardian Live
The Guardian
4-2017 - 7-2019
Director of Trade Marketing
The Guardian
11-2014 - 4-2017
Head of Commercial Marketing
The Guardian
In the press

Media appearances

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Education
2009 - 2009
Professional Postgraduate Diploma in Marketing
CIM | The Chartered Institute of Marketing
2002 - 2002
Advanced Diploma
Red & Yellow School
Social presence
in
Behavioral profile

DISC profile (public)

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