Sam Nohava in

Sam Nohava

Pioneer · DISC type Dis
Senior Vice President of Growth Marketing at Coupa Software
📍 Greater Minneapolis-St. Paul Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
13 Years
Current Role
Senior Vice President of Growth Marketing
Job Level
Leadership
Location
Greater Minneapolis-St. Paul Area, United States
Personality Overview

How Sam shows up

Decisive But Friendly
Driven But Considerate
Friendly But Fast

They have the unique ability to win both love and respect from their team (or outsiders) If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Priorities

Topics Sam cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

4-2025
Senior Vice President of Growth Marketing
Coupa Software
1-2023 - 4-2025
Global Vice President of Marketing
Blue Yonder
11-2022 - 1-2023
Vice President of Americas Marketing
Blue Yonder
1-2022 - 11-2022
Senior Director of Marketing
Blue Yonder
4-2020 - 1-2022
Global Industry Marketing Lead - Wholesale Distribution & Transportation
SAP
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2018 - 2020
Master of Business Administration - MBA
Concordia University-St. Paul
Bachelor of Business Administration
University of North Dakota
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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