Sarah Gamble

Initiator
DISC Type : Di

Head of Digital Marketing at Mitchells & Butlers PLC

United Kingdom

Overview

Sarah Gamble is the Head of Digital Marketing at Mitchells & Butlers PLC, a senior consumer marketer with extensive B2C experience across the hospitality, media, travel, and entertainment sectors. A graduate of the University of Oxford, she leads teams focused on driving customer acquisition, retention, and loyalty.

Her earlier career includes serving as the Global Marketing Director for Regus Express, where she developed the brand proposition for flexible workspaces in high-traffic locations like airports and rail stations.

Personality Overview

Risk-Accepting

Friendly Challenger

Impact-Oriented

They usually prefer to drive the conversation.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Data-Driven Marketing
Emphasizes using strategic, data-driven capabilities and econometric modeling to maximize media investment impact and lead the company's digital transformation.
Customer Loyalty
Her current role is centered on leading the Digital Customer Marketing team to drive guest retention and loyalty for the Mitchells & Butlers brand portfolio.
Hospitality Brand Management
Has a long history of managing and evolving major hospitality and restaurant brands, including her previous work as Head of Brand Marketing for Harvester.

Media Appearances

Sarah has no verified media appearances

Work History

6-2022
Head of Digital Marketing at Mitchells & Butlers PLC
6-2017 - 5-2022
Head of Brand Marketing - Restaurants Division at Mitchells & Butlers PLC
1-2015 - 5-2017
Head of Brand Marketing, Harvester at Mitchells & Butlers PLC
1-2013 - 12-2014
Global Marketing Director, Regus Express at Regus
8-2008 - 1-2013
Brand Marketing Manager at Freesat

Education

1993 - 1997
MA from University of Oxford

More Information

Social Presence :

Prographics :

Exp : 24 Location : United Kingdom Job Level : Mid-senior Designation : Head of Digital Marketing at Mitchells & Butlers PLC
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Acknowledge their status and position during the conversation
  • Look like someone who is on top of their game

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Sarah

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Sarah take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Sarah

Personality Compatibility


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