Sarah McClinton

Enthusiast
DISC Type : i

Chief Social Worker at Department of Health and Social Care

United Kingdom

Overview

Sarah McClinton is the Chief Social Worker for Adults at the Department of Health and Social Care, a role she began in January 2025. With over 30 years in local government, she has held director-level roles in several London boroughs and was President of ADASS. She was educated at Cambridge and the London School of Economics.

There is no publicly available information about Sarahs personal life, hobbies, or non-work-related activities. Her career has been dedicated to public service, particularly in improving adult social care, mental health, and dementia support systems across England.

Early in her career, she was one of the UKs first specialist HIV social workers during the AIDS epidemic, creating innovative, community-led care models.

Personality Overview

Consensus Focused

Story Driven

Optimistic

Unlike D or C types, they are convinced more by stories and testimonials.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 They are more about building relationships than just cutting deals.

Topics They Care About

Adult Social Care
Her entire career, including roles as Director of Adult Services and President of ADASS, has been dedicated to leading and reforming adult social care in England.
Mental Health Policy
Previously led national policy for mental health, dementia, and disabilities at the Department of Health, introducing new access standards and the Crisis Care Concordat.
Social Work Education
Has recently authored blog posts emphasizing the critical importance of placements and training in the education and development of new social workers.

Media Appearances

Sarah has no verified media appearances

Work History

1-2025
Chief Social Worker at Department of Health and Social Care
11-2019 - 1-2025
Director of health and adult services at Royal Borough of Greenwich
9-2016 - 11-2019
Director Of Adult Services at Camden
3-2014 - 7-2016
Director of Mental Health, Disability and Dementia at Department of Health
6-2010 - 3-2014
director adult social care at Southwark Council

Education

1988 - 1990
Social Work from The London School of Economics and Political Science (LSE)
1980 - 1983
Economics and social and political sciences from Fitzwilliam College Cambridge

More Information

Social Presence :

Prographics :

Exp : 34 Location : United Kingdom Job Level : N/A Designation : Chief Social Worker at Department of Health and Social Care
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Compliment them about their personality if you get a chance
  • Maintain high, positive energy and convey confidence

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t ask too many questions in one go, weave them into the flow
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Sarah

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Sarah take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Sarah

Personality Compatibility


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