Shaifali Gupta

Questioner
DISC Type : c

Field Marketing Analyst ll at Calix

Jersey City, New Jersey, United States

Overview

Shaifali Gupta is a Field Marketing Analyst II at Calix, leveraging her Masters in Marketing Intelligence from Fordham. She specializes in marketing analytics and strategy execution, holding certifications in 6Sense and Generative AI, showcasing her commitment to utilizing modern marketing tools and techniques.

Outside of work, Shaifali is passionate about social causes, having promoted an anti-trafficking initiative at a professional conference. She actively explores emerging technologies like AI prompt engineering and maintains a fond connection with her alma mater, Fordham University. She also appears to value work-life balance.

She recently shared detailed takeaways on prompt engineering, emphasizing the importance of precision and context to improve AI output quality.

Personality Overview

Value Seeker

Cautious & Analytical

Systematic

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

Marketing Analytics
Her role, Master's in Marketing Intelligence, and certifications in Google Analytics and 6Sense all point to a deep expertise in data-driven marketing strategies.
AI Prompt Engineering
She recently earned a certification and shared detailed insights on crafting effective prompts for generative AI, indicating a strong interest in this emerging technology.
Anti-Trafficking Causes
At a recent conference, she actively promoted "Operation iFast 2025, " an initiative by the Guardian Group to combat online sex trafficking.

Media Appearances

Shaifali has no verified media appearances

Work History

12-2025
Field Marketing Analyst ll at Calix
3-2023 - 12-2025
Field Marketing Analyst at Calix
9-2022 - 12-2022
Field Markting Assistant at Calix
6-2022 - 8-2022
Marketing Strategy Intern at Calix
9-2021 - 12-2021
Graduate Assistant at Fordham Gabelli School of Business

Education

2021 - 2022
Master's degree from Fordham Gabelli School of Business
2016 - 2020
Bachelor of Technology - BTech from MEDICAPS INSTITUTE OF TECHNO MANAGEMENT, INDORE

More Information

Social Presence :

Prographics :

Exp : 3 Location : Jersey City, New Jersey, United States Job Level : Junior Designation : Field Marketing Analyst ll at Calix
URL has been copied!

Insights For Selling To Shaifali

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shaifali is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Shaifali

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Shaifali move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Shaifali take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Shaifali

Personality Compatibility


Other Calix Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.