Shanique Turner

Questioner
DISC Type : c

Associate Director at Genmab

Philadelphia, Pennsylvania, United States

Overview

Shanique is an Associate Director at Genmab, focusing on US market research and insights. Her career is driven by a passion for improving global healthcare access through brand development and strategy. A Vassar College graduate, she is described by colleagues as having a fresh perspective and being relentlessly committed to quality.

Outside of her primary career, Shanique has a unique background in gemology, holding a Graduate Diamonds degree. During her college years, she was active in community service, receiving an award for her outreach efforts, and also played for the Vassar Womens Rugby team.

Interesting fact: Shanique is a qualified gemologist and has a passion for creative writing and horror movies.

Personality Overview

Price-Sensitive

Value Seeker

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Global Healthcare Access
States that ensuring healthcare access improves globally is her primary objective and lifetime goal.
Patient-Centric Research
Authored a post emphasizing the importance of honoring patient voices to ensure they are at the center of healthcare.
Healthcare Brand Strategy
Her stated goal is to be a part of healthcare brand development, strategy, and planning to improve treatment access.

Media Appearances

Shanique has no verified media appearances

Work History

4-2023
Associate Director at Genmab
7-2022 - 4-2023
Director at KMK Consulting Inc.
11-2021 - 7-2022
Consultant at EVERSANA CONSULTING
8-2020 - 11-2021
Research Manager at Branding Science
4-2019 - 8-2020
Senior Research Executive at Branding Science

Education

Graduate Diamonds from GIA (Gemological Institute of America)
Bachelor’s Degree from Vassar College

More Information

Social Presence :

Prographics :

Exp : 9 Location : Philadelphia, Pennsylvania, United States Job Level : Mid-senior Designation : Associate Director at Genmab
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Insights For Selling To Shanique

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shanique is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Shanique

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Shanique move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Shanique take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Shanique

Personality Compatibility


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