Stella Vradi

Questioner
DISC Type : c

Senior Pursuits and Proposals Manager at PwC UK

London, England, United Kingdom

Overview

Stella Vradi is a Senior Pursuits and Proposals Manager at PwC UK, specializing in business development and project management. An APMP Certified Capture Practitioner with an MSc in Architecture, she is described by colleagues as knowledgeable and helpful in winning work.

Outside of her primary role, Stella is a passionate advocate for mental health, serving as a certified Mental Health First Aider. She also dedicates time to mentoring refugees with RefuAid to help them advance their careers and is a certified Yoga Teacher.

She uniquely combines a Masters degree in Architecture with a career in high-level business development at a Big Four firm.

Personality Overview

Value Seeker

Price-Sensitive

Systematic

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

Mental Health Advocacy
A certified Mental Health First Aider who actively promotes mental health conversations and shares resources through her professional network.
Winning New Business
Her entire role focuses on business development and pursuits. She is certified by APMP and was recently promoted for her success in this area.
Mentorship & Coaching
Explicitly identifies as a mentor in her headline and volunteers with RefuAid to help clients with career advancement.

Media Appearances

Stella has no verified media appearances

Work History

1-2026
Senior Pursuits and Proposals Manager at PwC UK
4-2022 - 12-2025
Pursuits & Proposals Manager at PwC UK
10-2024 - 1-2026
Mentor at RefuAid
8-2019 - 4-2022
Business Development Manager at St Mungo's
8-2018 - 8-2019
Business Development Specialist / In-house trainings at European Academy

Education

MSc Architecture from London Metropolitan University
2017 - 2017
Yoga Teacher Training 200 Hs from The Contemporary Yoga Centre

More Information

Social Presence :

Prographics :

Exp : 11 Location : London, England, United Kingdom Job Level : Middle Designation : Senior Pursuits and Proposals Manager at PwC UK
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Insights For Selling To Stella

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Back up any claims with data and numbers

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Stella is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Stella

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Stella move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Stella take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Stella

Personality Compatibility


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