Swati Goyal

Critic
DISC Type : C

Director Bioinformatics at Natera

Fremont, California, United States

Overview

Swati Goyal is the Director of Bioinformatics at Natera, specializing in developing complex bioinformatics pipelines for clinical genetic testing programs. An alumna of The University of Texas at Arlington, she is consistently described by colleagues as professional, knowledgeable, and a creative problem-solver.

She is a co-inventor on multiple patents, including one for novel "Methods of Detecting Tumor Cells, " highlighting her direct contributions to advancing cancer diagnostics technology.

Personality Overview

Objective Thinker

Precise

Information Seeker

It is very likely that they will negotiate pricing or other important terms.  They like to do things independently and don’t look for support from others. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Bioinformatics Pipelines
Leads the development and integration of bioinformatics pipelines for carrier testing programs, screening for variants like SNPs, insertions, deletions, and CNV.
Cancer Blood Screening
Expressed pride in being part of the team at Guardant Health that achieved FDA approval for the Shield blood test for colorectal cancer screening.
NGS Data Quality
Her work involves defining the quality metrics of Next-Generation Sequencing (NGS) data from platforms like Hiseq/Nextseq for use in clinical products.

Media Appearances

Swati has no verified media appearances

Work History

11-2024
Director Bioinformatics at Natera
4-2022 - 11-2024
Associate Director, Bioinformatics Software Engineering at Guardant Health
3-2020 - 4-2022
Associate Director Bioinformatics at Natera
3-2019 - 3-2020
Sr. Manager Bioinformatics at Natera
7-2017 - 3-2019
Manager Bioinformatics at Natera

Education

2008 - 2009
Master of Science (M.S.) from The University of Texas at Arlington
2002 - 2006
BS from Kurukshetra University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Fremont, California, United States Job Level : Mid-senior Designation : Director Bioinformatics at Natera
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Insights For Selling To Swati

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Swati is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Swati

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Swati move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Swati take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Swati

Personality Compatibility


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