Sylvia Makinwa

Questioner
DISC Type : c

Global Catergory Manager - M&E, Construction at the LEGO Group

United Kingdom

Overview

Sylvia is a Global Category Manager at the LEGO Group, specializing in M&E and Construction procurement. She excels in strategic sourcing, contract negotiation, and supplier management.

She is passionate about international social development and actively supports campaigns like #GirlsGetEqual. Sylvia also volunteers with community-focused initiatives such as TEDxEuston.

Unique fact: Sylvia holds a Masters with Distinction in International Social Development from the University of East Anglia.

Personality Overview

Value Seeker

Price-Sensitive

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Category Management
Recently obtained a certification in Category Management and applies these skills in her global role at The LEGO Group.
Strategic Sourcing
Leverages strategic sourcing, contract negotiation, and supplier negotiation in her current role, aligning with procurement excellence.
International Development
Holds an MA in International Social Development and previously worked as a Category Lead for Procurement at Plan International.

Media Appearances

Sylvia has no verified media appearances

Work History

5-2021
Global Catergory Manager - M&E, Construction at the LEGO Group
1-2019 - 4-2021
Global Category Specialist - Facilities at the LEGO Group
11-2017 - 12-2018
Category Lead, Procurement Strategic Cost Strengthening at Plan International
2-2015 - 9-2016
Procurement Specialist at Mitie
3-2014 - 2-2015
Procurement Officer - Projects & Mobilisations at Bouygues Energies & Services (UK)

Education

2016 - 2017
Distinction from University of East Anglia
2013 - 2016
Chartered Institute of Procurement and Supply (CIPS) from London Metropolitan University

More Information

Social Presence :

Prographics :

Exp : 12 Location : United Kingdom Job Level : Middle Designation : Global Catergory Manager - M&E, Construction at the LEGO Group
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Insights For Selling To Sylvia

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sylvia is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Sylvia

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sylvia move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Sylvia take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Sylvia

Personality Compatibility


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