Tamara Childress

Inquirer
DISC Type : dc

Director of Campaign Strategy at McGraw Hill

Burleson, Texas, United States

Overview

Tamara is a hands-on technology and sales executive serving as the Director of Campaign Strategy at McGraw Hill. With a background as VP of Humanities Strategy and an M. Ed. from The University of Texas at Arlington, she excels in creating strategic partnerships and leading sales initiatives in the education sector.

Outside of her core executive functions, Tamara demonstrates a significant passion for the humanities. She actively promotes the field and seeks to connect with others who share this interest, integrating her personal passion directly into her professional life by recruiting like-minded individuals to her teams.

She is personally recruiting for a National Humanities Specialist, emphasizing a "passion of Humanities" as a key qualification.

Personality Overview

ROI Conscious

Demanding

Hard To Convince

They respond well to confident salespeople.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Humanities Advocacy
Previously VP of Humanities Strategy and is actively hiring for a National Humanities Specialist, showing a deep commitment to the field.
Sales Campaign Strategy
Her current role as Director of Campaign Strategy at McGraw Hill is focused on developing and executing effective sales strategies.
Customer Success
Previously served as an Executive Director of Customer Success, demonstrating expertise in building and maintaining strong client relationships.

Media Appearances

Tamara has no verified media appearances

Work History

3-2023
Director of Campaign Strategy at McGraw Hill
1-2022 - 10-2022
Vice President of Humanities Strategy at Savvas Learning Company
3-2020 - 6-2021
Exec Director of Customer Success at Perfection Learning
12-2018 - 1-2020
Director of Professional Learning at Benchmark Education Company
12-2014 - 12-2018
Sr. Director of Digital Solutions at McGraw-Hill Education

Education

2005 - 2006
Master of Education (MEd) from The University of Texas at Arlington
1994 - 1998
Bachelor of Arts (BA) from Texas Wesleyan University

More Information

Social Presence :

Prographics :

Exp : 29 Location : Burleson, Texas, United States Job Level : Mid-senior Designation : Director of Campaign Strategy at McGraw Hill
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Insights For Selling To Tamara

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Refer to testimonials from others in similar positions
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Refrain from asking too many questions
  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tamara is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Tamara

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Tamara move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Tamara take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Tamara

Personality Compatibility


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