Tania Anet Bautista Justo is a Senior Manager of Customer Knowledge at Banco Compartamos with over 16 years of experience in social and business research. Holding a Masters from Universidad Nacional Autónoma de México, she specializes in designing commercial strategies for the base of the pyramid segment, leveraging data analysis to create actionable insights.
Passionate about research and data, Tania has translated this interest into academia, having previously served as a professor at the Universidad Nacional Autónoma de México. In this role, she taught subjects related to the application of statistics in communication research, demonstrating a commitment to knowledge sharing and applied data science.
She has a unique focus on creating commercial strategies specifically tailored for the "base of the pyramid" economic segment.
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