Trisden Mills

Evaluator
DISC Type : dcs

Senior Business Analyst at Cambridge University Press & Assessment

Hitchin, England, United Kingdom

Overview

Trisden Mills is the Founder of MentisDigital, where he creates AI-powered operating systems for recruitment agencies. Leveraging his seven years of experience as a BCS Certified Business Analyst, he specializes in redesigning processes and implementing automation to help scale recruitment teams and improve their operational efficiency.


He spent a recent Christmas holiday learning Vercels AI SDK to improve how his company detects recruitment buying signals.

Personality Overview

Thorough Evaluator

Fast But Analytical

Quality Focused

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Recruitment Automation
He builds systems for recruitment agencies using n8n, Clay, and API integrations to automate sourcing, business development, and internal operations.
Systematic Growth
Focuses on creating scalable and repeatable systems that allow a single recruiter to achieve the output of a much larger team without burnout.
Signal-Based Outreach
He advocates against "spray and pray" tactics, instead emphasizing the importance of identifying genuine buying intent before engaging prospects.

Media Appearances

Trisden has no verified media appearances

Work History

2-2025 - 11-2025
Senior Business Analyst at Cambridge University Press & Assessment
9-2024
Founder at MentisDigital
5-2023
Lead Business Analyst at David Lloyd Leisure
9-2022 - 5-2023
Business Analyst at Housing 21
4-2022 - 9-2022
Business Analyst at Ulster University

Education

2016 - 2019
Business and Finance from University of Hertfordshire
2009 - 2014
English Language and Literature from Fearnhill School

More Information

Social Presence :

Prographics :

Exp : 3 Location : Hitchin, England, United Kingdom Job Level : Leadership Designation : Senior Business Analyst at Cambridge University Press & Assessment
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Insights For Selling To Trisden

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Trisden is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Trisden

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Trisden move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Trisden take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Trisden

Personality Compatibility


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