William M. in

William M.

Captain · DISC type SD
Senior Marketing Director - Platform Marketing at Crayola
📍 United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

Login to view overviewLogin to view overview
Experience
24 Years
Current Role
Senior Marketing Director - Platform Marketing
Job Level
Senior
Location
United States
Personality Overview

How William shows up

Dynamic But Sincere
Long-Term Thinker
Planner & Achiever

Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time. They are very professional in their approach and can weigh multiple perspectives together.

Priorities

Topics William cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
Login to view topicsLogin to view topics
Career

Work history

7-2024
Senior Marketing Director - Platform Marketing
Crayola
11-2023 - 7-2024
Senior Director – Commercial Enterprise Transformation
The Hershey Company
4-2023 - 10-2023
Senior Director – M&A & Disruptive Growth
The Hershey Company
2-2020 - 3-2023
Senior Marketing Director - Hershey's Brand
The Hershey Company
7-2017 - 2-2020
Senior Marketing Director - Portfolio Strategy
The Hershey Company
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
Login to viewLogin to view media
Education
Bachelor of Business Administration - BBA
University of Pittsburgh
Master of Business Administration - MBA
Robert Morris University
Social presence
in
Behavioral profile

DISC profile (public)

S

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

Other Crayola Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to William. Free, 10 seconds.