William Morrow

Critic
DISC Type : C

Account Executive, Enterprise at Procore Technologies

Greater Sydney Area, Australia

Overview

William Morrow is an Enterprise Account Executive at Procore Technologies, focusing on the ANZ market. He has progressed through mid-market and major accounts, leveraging a background in commercial real estate from his time at Stonebridge Property Group. He holds a Bachelor of Arts and Commerce from The Australian National University and a real estate agent certification.

He is keenly interested in the fundamental shifts in Australian building regulations, particularly the methods of the NSW Building Commissioner to maintain quality on large projects.

Personality Overview

Objective Thinker

Precise

Critic

They don’t appreciate bells and whistles unless backed by data.  They like to do things independently and don’t look for support from others. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Construction Technology
Represents Procore's all-in-one construction management software in the Australian and New Zealand market, helping clients finish projects on time and within budget.
Data Centre Construction
Participated in an industry roundtable on the future of data centre construction in ANZ, showing a focus on this specialized and growing sector.
Commercial Real Estate
Draws on his past as a sales agent and speaks on the role of data in the Australian commercial property industry, showing continued interest in the sector.

Media Appearances

William has no verified media appearances

Work History

1-2023
Account Executive, Enterprise at Procore Technologies
1-2022 - 12-2022
Account Executive, Majors at Procore Technologies
9-2019 - 1-2022
Account Executive, Mid-Market at Procore Technologies
4-2015 - 9-2019
Sales Agent at Stonebridge Property Group
1-2014 - 4-2015
Senior Account Executive at Sling & Stone

Education

2010 - 2013
Bachelor of Arts and Commerce from The Australian National University
2001 - 2009
Education details unavailable from Sydney Church of England Grammar School (SHORE)

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Sydney Area, Australia Job Level : N/A Designation : Account Executive, Enterprise at Procore Technologies
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Insights For Selling To William

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect

DONT's

  • Don’t try too hard to build a relationship with them
  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with William is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from William

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will William move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can William take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And William

Personality Compatibility


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