Yeram I. in

Yeram I.

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Digital Personalisation Executive at Harrods
📍 United Kingdom

Yeram is a Digital Personalisation Executive at Harrods specializing in e-commerce optimization and A/B testing. Her career displays a strong focus on customer-centric digital marketing, with previous roles in loyalty and CRM. She holds an MSc from UCL and certifications in web and app personalization.

She has a background in international relations and development from the University of Sussex. This academic interest, for which she won a thesis prize, provides a unique foundation to her digital marketing career. She values the support of her loved ones in her personal and professional journey.

She was awarded the Andrew Pickup Thesis Prize for the best thesis in International Development during her undergraduate studies.

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Experience
2 Years
Current Role
Digital Personalisation Executive
Job Level
Junior
Location
United Kingdom
Personality Overview

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Priorities

Topics Yeram cares about

Digital Personalisation
As a core focus of her current role at Harrods, she is certified in both web and app personalization and is skilled in A/B testing to optimize e-commerce.
Customer Loyalty
She previously managed end-to-end loyalty promotions and marketing campaigns at Harrods, including customer segmentation and targeting for various digital channels.
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Career

Work history

4-2025
Digital Personalisation Executive
Harrods
4-2024 - 4-2025
Loyalty Assistant
Harrods
9-2023 - 2-2024
Social Media & PR Executive
THG
2-2023 - 7-2023
CRM Assistant
The Estée Lauder Companies Inc.
11-2022 - 2-2023
CRM Intern
Angsana New Business Agency
In the press

Media appearances

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Education
Msc
UCL
Bachelor of International Relations and Development
University of Sussex
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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