Yoonki Lee

Yoonki leads the Digital CRM and Gen AI Go-to-Market group at Samsung SDS America, focusing on data engineering, use case development, and building innovative partnerships. He holds an MBA from NYU Stern and a BS from UC Berkeley, Haas. Colleagues describe him as a structured, communicative, and calm leader.

Outside of his direct professional role, Yoonki maintains a strong connection to his alma maters, the Haas School of Business at UC Berkeley and the Stern School of Business at NYU, listing them as key interests.

He describes his teams core philosophy as being "very curious, always experimenting, and constantly building" to foster innovation.