Yoonki leads the Digital CRM and Gen AI Go-to-Market group at Samsung SDS America, focusing on data engineering, use case development, and building innovative partnerships. He holds an MBA from NYU Stern and a BS from UC Berkeley, Haas. Colleagues describe him as a structured, communicative, and calm leader.
Outside of his direct professional role, Yoonki maintains a strong connection to his alma maters, the Haas School of Business at UC Berkeley and the Stern School of Business at NYU, listing them as key interests.
He describes his teams core philosophy as being "very curious, always experimenting, and constantly building" to foster innovation.
Yoonki Lee
Head of Digital CRM Group | Gen AI GTM at Samsung SDS America
New York City Metropolitan Area, United States
Overview
Topics They Care About
Generative AI GTM
His role is centered on Gen AI Go-to-Market strategy, including developing use cases and implementing solutions for marketing and sales.
Enterprise Co-innovation
His team actively collaborates with other enterprises that share an "enthusiasm for innovation, " indicating a focus on building partnerships.
Data-Driven CRM
As the Head of Digital CRM, he oversees a team working in data engineering and science to enhance customer relationship management.
Media Appearances
Yoonki has no verified media appearances
Work History
7-2019
Head of Digital CRM Group | Gen AI GTM at Samsung SDS America
Education
Master of Business Administration (M.B.A.) from NYU Stern School of Business
BS from University of California, Berkeley, Haas School of Business
More Information
Social Presence :
Prographics :
Exp : 6
Location : New York City Metropolitan Area, United States
Job Level : Mid-senior
Designation : Head of Digital CRM Group | Gen AI GTM at Samsung SDS America
