Zachary Nerland

Wildcard
DISC Type : cis

Marketing VP - Social Media and Corporate Communications at Silicon Valley Bank

San Francisco, California, United States

Overview

Zachary has no verified overview

Personality Overview

Friendly But Slow

Curious But Skeptical

ROI Driven

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Zachary has no verified topics they care about

Media Appearances

Zachary has no verified media appearances

Work History

11-2015
Marketing VP - Social Media and Corporate Communications at Silicon Valley Bank
12-2014 - 11-2015
Account Coordinator at SHIFT Communications
9-2014 - 11-2014
PR Intern at SHIFT Communications
6-2014 - 9-2014
Financial Representative Intern at Northwestern Mutual
1-2014 - 5-2014
Business Associate at Socotra Capital

Education

2010 - 2014
History BA from University of California, Davis

More Information

Social Presence :

Prographics :

Exp : 12 Location : San Francisco, California, United States Job Level : Senior Designation : Marketing VP - Social Media and Corporate Communications at Silicon Valley Bank
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Insights For Selling To Zachary

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Persuade objectively how your product will help them achieve their goals
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zachary is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Zachary

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Zachary move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Zachary take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Zachary

Personality Compatibility


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