Zermina Faisal

Pioneer
DISC Type : DSI

BDR at Route

Islamabad, Islāmābād, Pakistan

Overview

Zermina is a Business Development Representative at Route with five years of multifaceted experience in B2B sales, talent acquisition, and brand management. She specializes in cold outreach, customer-focused communication, and driving growth in the SaaS and technology sectors, consistently overachieving her goals.

Passionate about innovation and continuous learning, Zermina is focused on expanding her skills and connecting with industry leaders. She follows major consumer and tech brands like Unilever and Amazon, indicating an interest in large-scale brand strategy and operations.

She has a diverse background, having successfully transitioned from a role in Human Resources and talent acquisition to a technical sales position.

Personality Overview

Friendly But Fast

Dynamic But Sincere

Decisive But Friendly

They have the unique ability to win both love and respect from their team (or outsiders)  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed If they are convinced, they can become very strong champions for your product

Topics They Care About

Talent Acquisition
Has direct experience in HR and frequently posts about hiring for various roles, showing a continued interest in recruiting and team building.
B2B Sales Strategy
Her roles as a BDR and SDR highlight a deep focus on cold outreach, setting meetings, and using CRM tools to drive sales.
SaaS & Tech Industry
Her current focus is on SaaS and technology sales, indicating a strong interest in trends and solutions within this fast-paced sector.

Media Appearances

Zermina has no verified media appearances

Work History

10-2025
BDR at Route
8-2025 - 10-2025
Senior Sales Associate at QP Capital
10-2024
SDR at QP Capital
8-2024
Sales Associate at Horizon Bee Logistics
1-2023
Hr at ZEM Builders

Education

2012 - 2015
Alevels from invalid5904560

More Information

Social Presence :

Prographics :

Exp : 8 Location : Islamabad, Islāmābād, Pakistan Job Level : Junior Designation : BDR at Route
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Insights For Selling To Zermina

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Build a trustworthy relationship while keeping the product center-stage
  • Keep your pitch focused on the impact but nurture the relationship too

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don’t be very informal during the early interactions even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zermina is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Zermina

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Zermina move?

  • They are generally fast movers and can take quick decisions
  • Can Zermina take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Zermina

Personality Compatibility


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