Alex Zelvin

Enthusiast
DISC Type : i

VP of Marketing Analytics at Hard Rock Digital

New York City Metropolitan Area, United States

Overview

Alex has no verified overview

Personality Overview

Amiable & Agreeable

Story Driven

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They agree with others often, so exercise caution when relying on their word.

Topics They Care About

Alex has no verified topics they care about

Media Appearances

Alex has no verified media appearances

Work History

10-2025
VP of Marketing Analytics at Hard Rock Digital
1-2024 - 9-2024
Senior Director, Integrated Marketing at DraftKings Inc.
1-2022 - 1-2024
Senior Director, Marketing Analytics at DraftKings Inc.
9-2020 - 1-2022
Director, CRM Marketing Analytics at DraftKings Inc.
3-2020 - 9-2020
Product Manager at HypGames, Inc.

Education

B.S. from University at Buffalo
B.A. from University at Buffalo

More Information

Social Presence :

Prographics :

Exp : 15 Location : New York City Metropolitan Area, United States Job Level : Senior Designation : VP of Marketing Analytics at Hard Rock Digital
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Insights For Selling To Alex

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Give them the opportunity to lead the conversation where possible
  • Maintain high, positive energy and convey confidence

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alex is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Alex

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Alex move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Alex take some risk or not?

  • They can take some low-probability risks if needed.

You And Alex

Personality Compatibility


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